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Frett Knott Group Branding

Client:

Frett Knott Group

Deliverable:

Branding

Tags:

branding, business cards, collateral, identity, logo

Leona Frett, CEO of marketing and research agency Frett Knott Group, was relaunching the business. Along with the relaunch, we were asked to revamp their branding which had become a little dated over time. FKG wanted something simple and clean yet eye catching.

Our first task was doing a refresh of the brand colors. The original colors were dark and medium shades of orange and we didn’t want to stray too far from that. We ended up using a bright orange and yellow as the main brand colors. From our concepts for their logo, we found that the F and G arranged to resemble a flame from a match or candle worked really well with the new brand colors. 

Launch Project
Frett knott branding colors
Frett Knott logo development
Frett Knott group stacked and horizontal logos
Frett knott group business cards

All Work

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