5 Girls Home Center is a retail store located in Tortola, British West Indies. In an increasingly competitive market, 5 Girls decided to produce a Look Book that would be available at the start of the Christmas season. The purpose of the Look Book was to awareness of their extensive inventory. Especially those items a person would normally have to take a ferry to a nearby island to purchase.
The first Look Books were produced for the Christmas holiday seasons and were so successful at getting more people into the stores, they produced spring and summer additions.